Tuesday, June 20, 2006

You meet the meanest people on a...

Honda’s Indian cup runneth over, and there just doesn’t seem enough verve to act with panache and flamboyant speed in the Indian market. For Honda to have chances of even survival, leave alone leading in the high growth segments, this elusive predator needs to now become a highly visible rampaging bull!

For complete IIPM article click here

Source:- IIPM Editorial, 2006

Editor:- Prof. Arindam Chaudhuri


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