BJP’s strongman opts for a face-lift to achieve his ultimate political dream of being India’s PM
The BJP’s parliamentary board, which ratified L.K.Advani’s
candidature as the Prime Minister in waiting, is in the throes of another ticklish query: while the party, allies and cadres accept Advani as their supreme leader, will the country, and more specifically Muslims, do the same when the time comes? Therefore, members of the parliamentary board have asked the state BJP chiefs to carry out an internal survey in various states for the consumption of their cadres and other party leaders. The question they have to address: what can be done to reform Advani’s hardline image and steps that need to be taken to improve and liberalise his image.
This operation is to be headed by BJP vice president, Mokhtar Abbas Naqvi. His brief: to find out why Advani, who has a hardline Hindutva image, has been unable to make an impact on the common mass of public in the same way as Sonia Gandhi or Atal Behari Vajpayee. The question rankling the BJP top brass is despite conducting five rath yatras between 1990 and 1997, Advani is not quite considered a man of the masses. At several meetings of the parliamentary board, office bearers have told state chiefs that Advani’s name and public programme, if any in the state, should be given wide publicity. His pronouncements and statements needed to be played up and his entire programmes need to be highlighted well.
But like most leaders who have aspired to lead India, Advani is very keen to undergo an image change, from being a leading Hindutva factionalist to a moderate leader with middle-of-the road views and wide acceptability. The man chosen to conduct this face change is Naqvi, a Shia, who BJP leaders say has acceptability amongst Muslims. According to one strategy being planned, the virulent anti-terrorist rhetoric, at least at Advani’s meetings is going to be tempered down. The meetings, to be uniformly christened as anti-terrorist rallies, will be held throughout the country.
ptullah was first considered for the assignment, but since Naqvi is an old favourite of the Sangh, he got the nod over her. According to the BJP assessment, the fight in the next Lok Sabha is going to be a tough one and in a tight contest, it is important not to acquire the hostility of the Muslims. Even if a small but significant portion of that vote bank moves towards the BJP, the NDA would become a strong contender for the title fight. For the record, the BJP denies anything anything out of the way. “Advani does not need any props. He can win an election on his own,” Naqvi told B&E.
Senior leader and Rajya Sabha member, Arun Jaitley, told B&E: “Advani is our leader and we are going to go to elections under his leadership.” In fact, according to Naqvi, if all goes according to plan, then Advani would have toured all of the 500+ parliamentary constituencies by the end of 2008.
For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2008
The BJP’s parliamentary board, which ratified L.K.Advani’s
candidature as the Prime Minister in waiting, is in the throes of another ticklish query: while the party, allies and cadres accept Advani as their supreme leader, will the country, and more specifically Muslims, do the same when the time comes? Therefore, members of the parliamentary board have asked the state BJP chiefs to carry out an internal survey in various states for the consumption of their cadres and other party leaders. The question they have to address: what can be done to reform Advani’s hardline image and steps that need to be taken to improve and liberalise his image.This operation is to be headed by BJP vice president, Mokhtar Abbas Naqvi. His brief: to find out why Advani, who has a hardline Hindutva image, has been unable to make an impact on the common mass of public in the same way as Sonia Gandhi or Atal Behari Vajpayee. The question rankling the BJP top brass is despite conducting five rath yatras between 1990 and 1997, Advani is not quite considered a man of the masses. At several meetings of the parliamentary board, office bearers have told state chiefs that Advani’s name and public programme, if any in the state, should be given wide publicity. His pronouncements and statements needed to be played up and his entire programmes need to be highlighted well.
But like most leaders who have aspired to lead India, Advani is very keen to undergo an image change, from being a leading Hindutva factionalist to a moderate leader with middle-of-the road views and wide acceptability. The man chosen to conduct this face change is Naqvi, a Shia, who BJP leaders say has acceptability amongst Muslims. According to one strategy being planned, the virulent anti-terrorist rhetoric, at least at Advani’s meetings is going to be tempered down. The meetings, to be uniformly christened as anti-terrorist rallies, will be held throughout the country.
ptullah was first considered for the assignment, but since Naqvi is an old favourite of the Sangh, he got the nod over her. According to the BJP assessment, the fight in the next Lok Sabha is going to be a tough one and in a tight contest, it is important not to acquire the hostility of the Muslims. Even if a small but significant portion of that vote bank moves towards the BJP, the NDA would become a strong contender for the title fight. For the record, the BJP denies anything anything out of the way. “Advani does not need any props. He can win an election on his own,” Naqvi told B&E.
Senior leader and Rajya Sabha member, Arun Jaitley, told B&E: “Advani is our leader and we are going to go to elections under his leadership.” In fact, according to Naqvi, if all goes according to plan, then Advani would have toured all of the 500+ parliamentary constituencies by the end of 2008.
For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2008
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between Rane group (India) and NSK Ltd (Japan) with an equity capital of Rs.179 million. Today, it boasts of manufacturing plants in Chennai and Bawal (Haryana). The company has pumped in Rs.377 million in the recently opened Bawal plant which has an annual production capacity of two lakh electric power steering systems. “We have decided to invest in this plant keeping in mind with our overall strategic growth plans. RNSSL will grow in its chosen segments through expansion, upgraded technology and synergetic diversification,” says L. Ganesh, Chairman, Rane Group.
n that Indian pharma companies have lost their appetite? Or is it capital constraints giving them hiccups? “No”, says Anindya Acharya, Deputy Director, Drugs and Pharmaceuticals, CII. “It’s a well planned strategic move by the Indian pharma companies targeted towards improving their portfolios by entering certain niche segments rather than gobbling-up the entire portfolio of the prey.” Certainly, domestic pharma market is going through a transformation phase, led by strong underlying growth drivers and has witnessed robust growth over the last couple of years. According to a KPMG-CII Pharma Summit 2007 Report, the industry has grown at a CAGR of 13% from 2002-2007 and is further expected to grow at over 16% over 2007-2011. So there’s no dearth of future growth in the sector.
ur, Future Group et al which are charting out massive plans to grab ailing customers with their pharma retail stores. Then there is also the bitter truth about those ‘huge’ planned investments by ‘bigger’ players. So will it be a threat for MedPlus? Madhukar denies it as, “Others are focussing on both pharma and personal care, while we are/will be purely into medicine. Also, we have a massive expansion plan for every metro in South India. So by the time they come in, we will already have captured enough shelf-space!”
and mindsets of Indian consumers are reshaping. No longer is he interested in doing what others do. Engineering and medical profession that were once looked upon with highest reverence are considered traditional and boring. Fashion designing, microbiology and other non-conventional professions are popular because everyone wants to be perceived differently – ‘unique societal positioning’! Similar changes are reflected in consumption patterns. “People no longer want to own a Nokia 6600. It’s too common. They love their latest wine red W910i (Sony Ericsson), which is peppy and suits their personality,” says a senior marketing guy, with a leading telecom player.
Emkay Share, “DLF Assets holds property and earns its bread and butter from the capital appreciation and rents from various properties that it has acquired from DLF. The infusion of growth capital will help DLF Assets to acquire more and more assets. DE Shaw & I PCC are betting on the Singapore listing (and may exit at the time of listing to rake in handsome returns) for which DLF Assets still needs to provide a lot of clarifications. For now, DAL is aggressively adding more properties to its existing portfolio, with plans to spend $1 billion annually for acquiring properties.”
quitting circa 2005, NCR’s stocks dipped southwards by 17%. It was that kind of respect that this man drew at the Wall Street before accepting to be HP’s knight in shining armour post a debacle known as Carleton S. Fiorina, the brain behind HP’s Compaq takeover.
has morphed its marketing manner in sync with the needs, wants, desires and aspirations of the market at large. This is true of both the channel management strategies of the company, as well as the customer management process altogether. In fact, HUL has not always been a pull-led company. In the past, its efforts have been to seed the market when the concept of a detergent was alien to the Indian consumer. Having initially seeded the thought, the company moved on to manage the channel of distribution in depth. This was all about a push-led strategy that sought to load the shelves in a bid to create big displays that actually led to big offtakes. These offtakes were related to the ability of the retailer to push stocks out to the consumer as his shelves were loaded and inventory was high.
immense faith in the Public-Private-Partnership model for infrastructure development in India – a faith that seems to be paying rich dividends too. Take the airport space, for instance. Winning the bid has awarded it a 30-year operation, management and development agreement for the highly lucrative Indira Gandhi International Airport at New Delhi, as well as build, operate, develop & maintain rights for a Greenfield international airport in Hyderabad. Though the proposal for a second international airport is proving to be damp squib, the PPP approach for airport infrastructure seems to be spot on thus far. 
ich brought out Dr. Fixit, has utilised the online medium to get closer to the customer and empower them with information on its products in cities (Dr. Fixit Centres) and small towns (Dr. Fixit Shoppees). On the online initiative, Anantha Subramaniam, Team Head – Marketing, Construction Chemicals Division states, “The new Dr. Fixit website is primarily targetted at technologically aware consumers, enabling them to get all the basic know-how and solutions to household waterproofing, tiling and repair problems.” The website also provides contractors’ and builders’ information on different choices of products et al.
restlessness growing by the minute; but then our small prayer was answered and how! Unlike many, he believes in keeping conversations short and sweet (saving us time), but simultaneously demonstrating a strong presence of mind and crispness in answering all our queries. When you meet this man, the first aspect that meets the eye is his semi-casual attire along with his semi-casual behaviour (neither very formal nor very laidback). In short, his no-frills attitude made us feel really comfortable in the true sense of the term. This is how Guy Murphy, Worldwide Planning Director, JWT, presents himself to us, and no differently to the world.