RAJEEV CHABA...
Chairman & MD, GM India
Know the man who ignited the GM engine... in India!
On this man’s shoulders lies the huge responsibility of steering GM India through the busy Indian roads, strewn with auto makers of various pedigrees... and he hasn’t failed yet! Well, atleast you can sense so when you hear that tone of confidence in his calm voice that makes you believe why this auto-king will ensure a ‘greater’ India for GM than the pathetic 2% automarket share it knows! Having trodden on Indian soil for over a decade now, GM India’s operations finally seems to have life (read ‘sense’) infused in it and all thanks to this silent commander who has seen the best & worst days with GM India. And ‘sense’ you just read?! Well, it was only under his leadership that GM entered the small car segment by relaunching Daewoo’s Matiz as Spark – demonstrating a growing understanding of Indian market demand as Chaba feels, “Look at small cars and you’d understand that in India even this is a family car; a car that many Indians dream of at the moment. Hatchbacks will sell well...” He also discussed further plans to launch another compact car. All in all, no reason to believe why his goal of garnering 10% of total market pie by 2010 should be just another reverie!
For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2008
Chairman & MD, GM India
Know the man who ignited the GM engine... in India!
On this man’s shoulders lies the huge responsibility of steering GM India through the busy Indian roads, strewn with auto makers of various pedigrees... and he hasn’t failed yet! Well, atleast you can sense so when you hear that tone of confidence in his calm voice that makes you believe why this auto-king will ensure a ‘greater’ India for GM than the pathetic 2% automarket share it knows! Having trodden on Indian soil for over a decade now, GM India’s operations finally seems to have life (read ‘sense’) infused in it and all thanks to this silent commander who has seen the best & worst days with GM India. And ‘sense’ you just read?! Well, it was only under his leadership that GM entered the small car segment by relaunching Daewoo’s Matiz as Spark – demonstrating a growing understanding of Indian market demand as Chaba feels, “Look at small cars and you’d understand that in India even this is a family car; a car that many Indians dream of at the moment. Hatchbacks will sell well...” He also discussed further plans to launch another compact car. All in all, no reason to believe why his goal of garnering 10% of total market pie by 2010 should be just another reverie!
For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2008
An Initiative of IIPM, Malay Chaudhuri and Arindam Chaudhuri (Renowned Management Guru and Economist)
